Turn local demand into booked pickups.
Give customers a polished way to book, pay, and come back—day or night.
- Branded booking website
- 24/7 AI phone receptionist
- Memberships, promos & gift cards
The laundry business operating system
From first pickup to a fleet of vans.
Launch, run, and scale your laundry pickup & delivery business with one system for booking, dispatch, drivers, payments, customer apps, and AI staff.
No hardware. No feature lockouts. No payment required to apply.
✓ Built by a working operator
✓ Live in production today
✓ Your brand, your customers
Good morning, Brian
Today · Honolulu
Your operation at a glance
Today’s revenue
$2,418
↑ 18% vs last week
Active orders
34
12 out for delivery
On-time rate
98%
Routes on track
Live route · East7 stops left
Latest orders34 total
AM
A. Miller
JT
J. Tanaka
SK
S. Kim
Invoice paid$86.40 · 11 seconds ago
Kalia booked a pickupCall answered in 4 seconds
Battle-tested in a real laundry business
#1 on YelpHonolulu laundry delivery
$1K+ daysReached in a real laundry operation
In productionReal orders, drivers & payments
Built for every stage
Wherever you are, that’s where we start.
You don’t need to become a different kind of operator to use Tama. Choose where you are today and see exactly how the platform helps next.
Your first 30 days
Look established before your first bag hits the washer.
Launch with online booking, automatic confirmations, simple pricing, payments, and a customer app—without buying hardware or stitching together five tools.
Launch fastBranded booking in days
Stay organizedEvery order in one place
Get paidCards, invoices & tips
Oneplace to run your entire pickup & delivery operation
24/7AI call coverage so new customers never hit voicemail
Day 1customer app through Folded, themed to your brand
$0monthly software cost on the free-forever tier
One system, the whole operation
Win the order. Run the route. Grow the customer.
Tama replaces the patchwork of booking forms, driver texts, spreadsheets, payment links, and marketing tools with one connected workflow.
Know where every bag, driver, and dollar is.
Move orders from doorstep to washer and back again without losing the thread.
- Live dispatch & route tools
- Driver app & proof photos
- Weighing, invoicing & Stripe
Build repeat revenue without living in your inbox.
Keep good customers, find commercial accounts, and recover money automatically.
- Review & retention automations
- B2B invoicing & collections
- Multi-location reporting
See your business clearly
The control room your operation deserves.
From today’s route to this month’s revenue, the dashboard shows what needs attention and helps your team act fast.
One source of truthCustomers, orders, routes, invoices, and team activity stay connected.
Every role gets the right viewOwners see the business. Drivers see the route. Customers see their order.
Built to moveRun the day from a laptop, tablet, or phone—at the store or on the road.
Dispatch board · Friday● ALL ROUTES ON TIME
Pickup
#4132 · Kaka‘ako28 lbs est. · 9:20 AMROUTE A
#4137 · Mānoa18 lbs est. · 10:05 AMROUTE B
In production
#4119 · Wash & Fold42.8 lbs · Due 2 PMON TRACK
#4121 · Delicates24.1 lbs · Due 4 PMON TRACK
Delivery
#4108 · Waikīkī$96.40 · 11:15 AMOUT NOW
#4112 · Kahala$73.20 · 12:30 PMROUTE A
Friday routeGood morning, Kai
Stop 3 of 10 · Pickup
Ala Moana Blvd2 bags · customer notes
Proof photo requiredTap when bags are secured
FOLDED
Welcome back, Leilani
Fresh laundry, on your schedule.
Ready for another pickup?
Your brand
Your app strategy, solved
A customer app now. Your own app when you’re ready.
Every Tama operator can give customers an app experience on day one through Folded. When your brand has the audience, graduate to your own App Store listing without rebuilding your operation.
01
Start inside FoldedYour colors, services, customers, and live order tracking—without app-store overhead.
02
Build loyalty firstMemberships, reorders, referrals, promos, and push notifications keep your brand close.
03
Graduate to your own listingMove to a dedicated branded app when it supports the business case.
Not modules—staff
Your lean team gets a lot less lonely.
Tama’s AI staff handles the repetitive work that steals your evenings, while keeping you in control of every customer-facing decision.
Kalia
Receptionist
Answers calls, books pickups, and checks order status 24/7.
Kai
Dispatcher
Coordinates routes, driver texts, live stops, and proof photos.
Maya
Marketing
Keeps local pages fresh and drafts replies to new reviews.
Ivy
B2B sales
Finds local anchor accounts and prepares the right outreach.
Pulse
Retention
Spots churn risk, triggers win-backs, and protects memberships.
Rex
Collections
Follows up on overdue commercial invoices before cash gets tight.
“
Software born on the route, not in a pitch deck.
Tama Laundry started with a phone, a car, and a lot of driveways. The software to run it didn’t exist at a fair price—so it was built order by order, between pickups.
Pricing that grows with you
Start free. Upgrade when the math works.
Every plan includes the Tama OS core. Higher tiers add more automation, operating capacity, support, and lower platform fees.
The first 10 operators
Founding pricing stays with your business.
Claim one of the first 10 paid accounts and keep the lower rates shown below while your account remains active. When the 10 founding memberships are claimed, the next 25 operators lock Early pricing — halfway between founding and public — before the crossed-out public rates become the standard.
10
of 10 spots remain
Your monthly laundry revenue$12,000/mo
Hustler · below $3.3KOperator · $3.3K–$30KScale · $30K–$100KEmpire · $100K+
Founding platform pricing is shown. Standard card processing is separate. Your team, locations, routes, and automation needs also shape the right plan.
Lowest founding costOperator · $219/moSave $220/mo vs public pricing
Hustler
$0/month
For launching without another fixed monthly bill.
At $12,000 revenue$720$480/mo founding
- Core booking + payments
- Customer + driver apps
- Essential operations
Operator
For an owner-led or outsourced-production business building repeat volume.
At $12,000 revenue$439$219/mo founding
- Platform fee capped at $350/mo
- Everything in Hustler
- Kalia AI receptionist
- Membership + recurring tools
Scale
For multi-driver routes, in-house production, and higher-volume automation.
At $12,000 revenue$619$309/mo founding
- Platform fee capped at $500/mo
- Full AI operations team
- Live dispatch + route tools
- Higher-volume automation
Empire
For established operators coordinating locations, teams, and markets.
At $12,000 revenue$859$529/mo founding
- Platform fee capped at $750/mo
- Everything in Scale
- Multi-location command center
- Guided migration + priority support
Founding operators also receive 60 days free with 0% platform fees. Platform fees on paid tiers are capped — $350/mo on Operator, $500/mo on Scale, $750/mo on Empire — at every pricing level, so your software cost is bounded no matter how big you grow. Standard Stripe processing passes through unchanged. Founding availability is based on accepted, activated paid accounts—not page visits or an artificial timer.
Where one order actually goes
$85.00 order
● You keep
● Tama OS platform fee ()
● Card processing — Stripe’s standard 2.9% + 30¢, at cost. Our markup: $0.00
Now ask your current software the same question: what do you take per order, all-in? Is processing passed through at cost — or marked up? If the answer takes a sales call, you already have your answer. Full pricing breakdown →
Less patchwork, more momentum
Replace the stack. Keep the business.
Tama brings the customer, operator, driver, and growth sides of the business together—without forcing you into special hardware.
✓ No hardware bundle required
✓ Free migration for established operators
✓ One customer record across every workspace
✓ Delivery-first from day one
T
All connected
TAMA OSOne operating system for the whole route
01
Demand enters once
BOOKINGWebsite, customer app, phone, recurring pickups, and commercial accounts.
02
Operations stay in sync
WORKFLOWOrders, pricing, production, bags, invoices, preferences, and customer history.
03
Every route stays visible
DELIVERYDispatch, driver tools, customer tracking, proof photos, mileage, and messages.
04
Growth acts on real data
GROWTHPayments, memberships, retention, local pages, reporting, and AI staff.
One source of truth—not four disconnected subscriptions.LIVE FROM BOOKING TO DELIVERY
Can I really start if I don’t own a laundromat?
Yes. Tama supports operators who wash orders themselves or partner with an existing laundromat for production. You can begin with a phone and a car, then add drivers, production capacity, and locations as demand grows.
I already run a laundromat. What does Tama add?
Tama gives your store a delivery-first growth engine: online booking, route operations, driver tools, customer tracking, recurring memberships, B2B invoicing, and AI support. Free migration is available for founding operators moving from another system.
Do my customers get an app?
Yes. Customers can use Folded, Tama’s universal laundry app, themed to your brand from day one. When your business is ready, you can graduate to your own branded App Store listing.
Is the free tier actually free?
The Hustler tier has no monthly software fee. Founding operators pay 4% of platform sales instead of the later 6% public rate. The Tama OS core stays available so early operators can launch without another fixed bill; higher tiers add automation, capacity, support, and lower platform fees as the business grows.
Will Tama work with my current wash partner or drivers?
Yes. The system is designed around your operation. You can assign routes to your drivers, coordinate production with a partner, and keep order, payment, and customer data in one place.
How hard is switching from another platform?
Tama offers free migration for founding operators on the Empire plan. Your onboarding plan can cover customer data, services, pricing, route setup, and team access before you cut over.
Your next stage starts here
You bring the hustle. Tama brings the operating system.
Get 60 days free, 0% platform fees during your trial, founding pricing protection, and a direct line to the operator who built it.
✓ No payment today
✓ Free migration
✓ Limited operators per market